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Financial Coaching

Financial Coaching with The Priestess of Finance is like having your very own CFO, but without the six figure cost. The process can focus solely on your business endeavors, with the option of bringing in personal finance oversight that ensures whatever you are distributing from your business to fund your personal life is used wisely.

There are 6 Key Financial Focus Areas:

Personal & Professional Confidant

     A sounding board to discuss the challenges you face in business as an entrepreneur and leader. Support for navigating the ever changing financial landscape of business endeavors. A place to speak about the financial opportunities and challenges that constantly arise on the personal side of finance.

Training & Oversight

     Training for owners to learn successful analysis of their financial statements. Training bookkeeping staff to provide the best, most useful financial information to the owners, so they can make appropriate decisions based upon objective financial data. Overseeing bookkeepers to ensure things are accurately categorized, reconciled and timely. Training employees to have healthy relationships with money, so the company can maximize its financial potential.

Financial Mastery

     Overcoming financial limitations, bad money habits, destructive patterns with money and money beliefs that makes it challenging to achieve higher levels of financial success. Navigate uncertainty with inner strength & confidence. Maintain balance and quality of life.

Successful Financial Projections & Analysis

     Revenue forecasting and expense budgeting for the short and long term. Planning for transitions, expansions and financial contractions. Developing systems and strategies for managing A/R. Setting expense, cost of goods sold and profitability margin goals. Implementing systems for tracking key ratios.

Cash Flow Management & Growth

     Understanding financial needs weekly, monthly & yearly. Planning debt and investor repayments. Determining the appropriate amount of pay for owners and employees. Understanding how profitability affects your bank balance and what the missing ingredients are. Setting up bonus structures or profit sharing models. Having a financial vision.

Personal and Professional Liason

     Interfacing with CPA’s, bookkeepers, attorneys and financial planners so everything is consistent, aligned and strategic.


Meet Joetta

Joetta Marie Johnson is the Priestess of Finance. She partners with her clients to create extraordinary experiences of success with money. Joetta is a practical and gifted intuitive coach who helps entrepreneurial spirits overcome limiting beliefs and patterns with business, money and success. She has extensive education and experience in personal and entrepreneurial finance as an auditor, controller and financial analyst. She has also worked for Deloitte & Touche, one of the largest global accounting firms.